BCKRDS

BCKRDS

As an Interaction (UI/UX) Designer at BCKRDS Agency, I was tasked with redesigning the agency's website to create a user-centric and visually compelling digital experience. This project was a foundational step in my career, allowing me to apply my skills in UI/UX design, prototyping, and user-centric design methodologies to a real-world client-facing platform.

As an Interaction (UI/UX) Designer at BCKRDS Agency, I was tasked with redesigning the agency's website to create a user-centric and visually compelling digital experience. This project was a foundational step in my career, allowing me to apply my skills in UI/UX design, prototyping, and user-centric design methodologies to a real-world client-facing platform.

As an Interaction (UI/UX) Designer at BCKRDS Agency, I was tasked with redesigning the agency's website to create a user-centric and visually compelling digital experience. This project was a foundational step in my career, allowing me to apply my skills in UI/UX design, prototyping, and user-centric design methodologies to a real-world client-facing platform.

Client

BCKRDS

Year

2021

Category

Website

Research

Research

The brief was to analyze existing user pain points and revamp the design flows to enhance the overall user experience. The goal was to create a more user-friendly interface that would not only showcase the agency's portfolio but also serve as an effective lead-generation tool. The design needed to be modern, professional, and reflective of BCKRDS's brand identity.

The brief was to analyze existing user pain points and revamp the design flows to enhance the overall user experience. The goal was to create a more user-friendly interface that would not only showcase the agency's portfolio but also serve as an effective lead-generation tool. The design needed to be modern, professional, and reflective of BCKRDS's brand identity.

Research

The brief was to analyze existing user pain points and revamp the design flows to enhance the overall user experience. The goal was to create a more user-friendly interface that would not only showcase the agency's portfolio but also serve as an effective lead-generation tool. The design needed to be modern, professional, and reflective of BCKRDS's brand identity.

Design

Design

My approach was rooted in a deep understanding of user behavior. I began by conducting user testing sessions to identify key pain points and opportunities for improvement. Based on these insights, my design process involved:

  • Wireframing & Prototyping: I crafted and developed UI mockups and high-fidelity prototypes to visualize the new design architecture and user flows.

  • Intuitive Navigation: I prioritized logical navigation and a clear site map to ensure visitors could easily find information and explore the agency’s services and case studies.

  • Visual Consistency: I created a comprehensive style guide to maintain consistent design principles, typography, and color schemes across all pages, ensuring a cohesive and professional look.

My approach was rooted in a deep understanding of user behavior. I began by conducting user testing sessions to identify key pain points and opportunities for improvement. Based on these insights, my design process involved:

  • Wireframing & Prototyping: I crafted and developed UI mockups and high-fidelity prototypes to visualize the new design architecture and user flows.

  • Intuitive Navigation: I prioritized logical navigation and a clear site map to ensure visitors could easily find information and explore the agency’s services and case studies.

  • Visual Consistency: I created a comprehensive style guide to maintain consistent design principles, typography, and color schemes across all pages, ensuring a cohesive and professional look.

Design

My approach was rooted in a deep understanding of user behavior. I began by conducting user testing sessions to identify key pain points and opportunities for improvement. Based on these insights, my design process involved:

  • Wireframing & Prototyping: I crafted and developed UI mockups and high-fidelity prototypes to visualize the new design architecture and user flows.

  • Intuitive Navigation: I prioritized logical navigation and a clear site map to ensure visitors could easily find information and explore the agency’s services and case studies.

  • Visual Consistency: I created a comprehensive style guide to maintain consistent design principles, typography, and color schemes across all pages, ensuring a cohesive and professional look.

Development

Development

The website design was executed using Figma for wireframing and prototyping. This allowed for collaborative and iterative design, where I could quickly refine layouts based on feedback. My work focused on creating optimized visuals and mockups that could be seamlessly handed off to the development team, ensuring the final product aligned with the design vision.

The website design was executed using Figma for wireframing and prototyping. This allowed for collaborative and iterative design, where I could quickly refine layouts based on feedback. My work focused on creating optimized visuals and mockups that could be seamlessly handed off to the development team, ensuring the final product aligned with the design vision.

Development

The website design was executed using Figma for wireframing and prototyping. This allowed for collaborative and iterative design, where I could quickly refine layouts based on feedback. My work focused on creating optimized visuals and mockups that could be seamlessly handed off to the development team, ensuring the final product aligned with the design vision.

Concept

Concept

The central concept was to build a digital platform that was both a portfolio showcase and an intuitive tool for interaction. The design aimed to convey the agency's creative and dependable nature through a clean, modern aesthetic. By focusing on user experience (UX) from the ground up, I sought to build more than just a website; I aimed to build a connection between the agency and its audience, fostering trust and engagement from the first click.

The central concept was to build a digital platform that was both a portfolio showcase and an intuitive tool for interaction. The design aimed to convey the agency's creative and dependable nature through a clean, modern aesthetic. By focusing on user experience (UX) from the ground up, I sought to build more than just a website; I aimed to build a connection between the agency and its audience, fostering trust and engagement from the first click.

Concept

The central concept was to build a digital platform that was both a portfolio showcase and an intuitive tool for interaction. The design aimed to convey the agency's creative and dependable nature through a clean, modern aesthetic. By focusing on user experience (UX) from the ground up, I sought to build more than just a website; I aimed to build a connection between the agency and its audience, fostering trust and engagement from the first click.

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